Services

Meraki

Brand Strategy
Brand Identity
Logo Creation
Typography Selection
Photoshoot Direction

Brand Words

Natural
Texture
Luxury
Elevated
Lived In

Meraki came to LRA Design Studio seeking more than a visual refresh. The brand had a strong creative foundation, but its presentation lacked the structure and clarity needed to support growth, consistency, and confident decision-making. Rather than leading with visuals, we focused on refining the brand’s positioning, message hierarchy, and direction. Every design decision was filtered through strategy asking not what looked good, but what supported the brand’s next phase and how it needed to show up consistently across platforms. The result is a brand that feels cohesive and considered, with visuals that are grounded in intention rather than trend. Meraki now has a clear framework to guide future decisions, ensuring the brand evolves with purpose instead of reacting moment by moment.

Outcome Focus: A refined brand system that supports clarity, consistency, and confident growth without relying on aesthetic alone.

Premium fabrications