Services

Home of Jen

Brand Strategy
Creative Direction
Branding (full-scope)
Website Design

Brand Words

Quiet Luxury
Intentional Craftsmanship
Curated Simplicity
Tastefully Elevated 

Home of Jen is rooted in the belief that home design should feel as considered and calming as the spaces themselves. The goal of this project was to translate Jen’s lived experience and design philosophy into a cohesive digital presence that felt both personal and quietly elevated.

Through a strategy-led approach, we clarified the brand’s positioning and visual direction balancing warmth, restraint, and intentionality. Every detail was designed to reflect ease, authenticity, and a sense of timeless living, allowing the brand to guide clients through the design process with confidence. The result is a grounded, character-rich brand that feels deeply personal while clearly positioned—inviting clients into a design experience that is thoughtful, refined, and enduring.

Interior Design | contractor 

Home of Jen is rooted in the belief that home design should feel as considered and calming as the spaces themselves. The goal of this project was to translate Jen’s lived experience and design philosophy into a cohesive digital presence that felt both personal and quietly elevated.

Through a strategy-led approach, we clarified the brand’s positioning and visual direction balancing warmth, restraint, and intentionality. Every detail was designed to reflect ease, authenticity, and a sense of timeless living, allowing the brand to guide clients through the design process with confidence. The result is a grounded, character-rich brand that feels deeply personal while clearly positioned—inviting clients into a design experience that is thoughtful, refined, and enduring.